Certain names and dates distinguish the life of a company just as they distinguish the life of each one of us:
1889 • Giovanni Bonacina and the tradition
1951 • Vittorio Bonacina and the revolution in design
1980 • Mario Bonacina and the design for the future
2012 • Elia Bonacina investing in the future by confirming your roots
Giovanni Bonacina started his business in 1889 in Lurago D’Erba, located in a hilly, fertile part of the area north of Milan known as Brianza, combining two traditional crafts practiced in the area, basketry and furniture making, using the local materials reed and cane, while rattan from Southeast Asia. His hard work and experience produced excellent results, and his efforts were rewarded with awards in international expositions and numerous important commissions. His son Vittorio carried on and built upon what his father had passed down, taking the company yet another step forward, with an eye on the revolution in design and art that was taking place in the 1950’s, and a new era in the company’s future design, made possible by the winning combination of production experience, the visionary collaboration with talented designers, and a shared willingness to push the materials and shapes into new expressive forms. Vittorio Bonacina and Co. distinguished itself again and again. Meanwhile Mario Bonacina, Vittorio’s son, was maturing as a designer and as an inspired heir to the family company’s name. With an assurance based on two generations of success he was uniquely placed to take the company towards the future by re-proposing selected historic pieces in updated ways and by continuing to work with important designers in innovative ways. In step with the times, he emphasized the ecological sustainability of the materials used while carrying on the highly creative and refined work for which the company is known. Vittorio’s and Mario’s wives brought their skills, style and grace to the mix and established their invaluable place in the thriving company.
The commitment to excellence means the best materials and skilled, experienced craftsmanship. In design you have to start out with a deep knowledge of your raw materials. Rattan and rattan core embody strength, vitality and fluidity and are an ecologically sustainable, natural and renewable resource. Whether applying a wide range of water-based, appealing and modern colors, or opting for natural finishes and tones, the material is enhanced–and almost seems to breathe. Bonacina1889’s artisans show mastery in the techniques they use. Each piece is made by hand – and they make it look easy. By simply using the basic elements water and fire, in combination with their infallible experience with rattan and rattan core, they give shape to excellence. having the patience to find themes intelligent, essential and aesthetic solution, in both the design and manufacturing phases. allowing the creation of functional and beautiful pieces of furniture that are always a delight to live with and are both timeless and of its time. The family’s and the company’s dedication is both simple and complex – a paradox. The Bonacinas have the simple grace of those who are comfortable in their own skin. A successful family business is based upon belief your family’s way of thinking, working and relating to others. It is a result of investing in your place of origin, while at the same time understanding you are part of a larger context. It is a natural mix of respect for the past, creative enthusiasm in the present, and vision towards the future. A Partial list of recent clients include: The White House, Washington DC, USA – designer Michael Smith; Palazzo Margherita; Francis Ford Coppola family, Bernard, Basilicata, Italy; Hotel Caruso, Ravello, Italy; Le Sirens, Positano, Italy; Hotel La Mirande, Avignon, France; Grand Hotel a Villa Feltrinelli, Gargnano, Italy; Casino Royal, Melbourne, Australia; Ristorante Giacomo Arengario, Museo del Novecento, Milan Italy.
As result of growing up in a family business and having enhanced his creative sensibility by studying interior design, Elia Bonacina takes his place in the company in 2012 designing
Starting from a strong company and brand that is, as a matter of fact, leader in the design of rattan furniture, Elia decides not to settle, but to make a difference rather than passively enjoy his family success. Thanks to his sense of the international financial world he takes action as soon as he can by planning the acquisition of the Pierantonio Bonacina Brand, which was in turn created by another branch of the Bonacina family. At the end, the combination of passion and skills, seems to be the very core of this family company which remains timeless when confronted to the passing of styles, fashion and the generational turnover.